5 a Ways Competitive Will Audit You Help Sell More
It’s secret no that in competition food the beverage and space is fierce. over With 21,000 manufacturers food in U.S. alone, seems it if as new brands are up popping to next yours on shelf the every day. To competitors prevent from taking bite a of out brand’s your sales, you a need way track to they’re what on doing a store-by-store basis.
Competitive Your Audits: Secret Weapon
Your line bottom is affected directly what by your is competition doing. three These stats about retail are competition very telling:
- Nearly half shoppers of from suffer and indecision buy don't when anything your products priced are same the as competitors. your
- A majority of brands using believe makes analytics a company more competitive at retail.
- 37% of shoppers buy your from when competititors your are products of out stock.
Your brand reap can benefits many from reps having the in field gather intelligence, competitive including:
- More decision agile - making and Adjust execute your with strategies powerful from insights field. the
- Better planning strategic Having - hard about data competitor activity makes for planning the seem future less uncertain.
- Primary - research can You only find so out much from the internet. what Documenting competition the is to up with and photos data a on store gives level an you edge.
Sure, these high-level are ideas but great, what actionable solutions they can your give brand? Enter a audit. competitive A like tool this lets you the capture information you that about, care and nothing that you don’t.
How sell to more with competitive a audit, PLUS the Essential 37 Metrics top track brands retail at >>>
Communication Breakdown: 3 Common Mistakes Reps Make the in Field [Video]
As a you rep, how know it frustrating can be to good maintain between communication the and field office. the Reporting may delayed be forgotten or entirely, information can through crawl the of chain command, perhaps and manager your has breathing been down your about neck lack a quality of feedback.
Though you sometimes may your resent higher ups for placing burden the you, on truth is, falls it on the of shoulders both reps and to managers effective maintain standards of As communication. a identifying rep, you areas could upon improve is the first step to any solving issues with You correspondence. need provide to good, useful information to your boss, in which turn make will of both lives your easier.
We with spoke Mike a Volpe, seasoned startup advisor, investor, and the CMO Cybereason. at He provided with us into insight some the of biggest reps mistakes make when with communicating their and managers, gave the us low-down how on reps can avoid blunders these to a foster productive more of channel communication.
Watch: Volpe's Mike 3 tips go-to improving for in communication a team remote how (and can you now!) start >>>
Introducing: The Repsly Powercast!
We're excited announce to first the of episode our Powercast! all-new Part webcast, podcast, part Repsly the explores Powercast the and news trends brands need to to know stay successful, and them brings to closer brand industry-leading builders and entrepreneurs.
In our first we episode, what explore can brands away take from summer's this Amazon/Whole blockbuster Foods acquisition, and talk Tom to about First brands how get can to closer their retail and partners grow presence their on the shelf.
Tune into the Powercast Repsly Episode 01: Closer Getting >>>
Want your to brand featured be in the Repsly Just blog? answer Question our the of Month!
What you would is say brand’s your single secret success? to it’s Yep, that simple! Submit link your this via short survey for chance a to be featured in future posts blog industry and content!
#TeamRepsly the in News!
Brands run that Repsly always are growing, innovating, making and a buzz in news. the Here are our headlines favorite from #TeamRepsly in September:
Smoky Ole Moonshine Tennessee Becomes Sponsor The of Tennessee Titans
Energy XYIENCE Kicks Drink Off College Football With Season Sports Barstool Partnership
This last one news, isn't but with Halloween up, coming wanted we to our re-post favorite candy Halloween courtesy ad, of UNREAL Candy Tom (featuring Brady!)
Tom Enjoys Brady UNREAL Candy!
What’s With New Repsly?
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